#2: Marketing & The Machine, a podcast at the intersection of marketing and AI

This week on Marketing & The Machine, I discuss a prototype from Adobe showing a new way to use artificial intelligence to personalize website content for different visitor personas automatically. Next, I take a look at two new predictive marketing tools available soon in Google Analytics. Could this be Google’s answer to Facebook’s conversion goal product? Finally, we look at MonkeyLearn, a new service that gives even non-techies the ability to make data sing.

See the full episode below or subscribe to Marketing & The Machine via your favorite podcast player.

Marketing & The Machine helps marketing professions make sense of how artificial intelligence and machine learning impacts their craft. I aim to cut through the noise in a fun and thoughtful way, distilling the latest industry news and giving you actionable insights so you can make sound marketing decisions with a clear perspective.

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About Bob Hazlett

Bob Hazlett is a marketing strategist living in Austin, Texas. He has 15+ years of experience in marketing strategy, digital marketing, and e-commerce. During his career, Bob has been lucky enough to work with some cool brands including, The Second City, ESPN, and Spotify. He hosts the Marketing & The Machine podcast, has been the Rookie of the Year in his skeeball league, and still has quite a few items left on his bucket list. Connect with Bob on LinkedIn or find out more at his website.

Episode 2 of Marketing & The Machine is now available